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Opinion · Analysis · Depth

Not just a database — MerchLog's critical takes on collecting culture and the ACG merch world.

OpinionMarch 2024·8 min read

Love and Deepspace × Anime Expo

When Scarcity Becomes the Product

How a convention appearance became a case study in how scarcity is actively constructed, amplified, and monetized within ACG merchandise culture. From $200 free giveaways to hired queuers — unpacking the mechanics behind the chaos.

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Analysis·6 min read

The Geography of Fandom

Why Region Matters More Than You Think

When the same figure sells for three times the price across different markets, something beyond logistics is happening. A look at how regional releases shape identity, value, and collecting behavior.

Coming Soon

Deep Dive·10 min read

Figure vs. Merch: What Are We Actually Collecting?

On the Shifting Hierarchy of ACG Collectibles

As acrylics and badges flood conventions while figures move behind paywalls, the traditional hierarchy of ACG collecting is quietly inverting. What does that mean for the hobby itself?